Nodes
UGC Reference
Use brand model references for consistent human subjects in AI-generated content.
The UGC Reference node (labeled "Brand Models" on the canvas) lets you select reference images of people or characters to maintain consistent visual identity across AI-generated content — ideal for creating user-generated content (UGC) style marketing materials.
Inputs & Outputs
| Direction | Handle | Type | Description |
|---|---|---|---|
| Output | image-output | 🟣 Image | Selected brand model reference image(s) |
This node has no inputs — it's a source node.
How It Works
- Add a UGC Reference node (labeled "Brand Models") to your canvas
- Select a brand model from your organization's library
- Choose one or more reference images of that model
- Connect the purple output handle to an Image Generation or Video Generation node
The AI uses these reference images to incorporate the same person or character into generated content, creating consistent UGC-style imagery across your campaigns.
What You Can Connect To
- Image Generation — reference images input to generate new images featuring the brand model
- Video Generation — references input for video content featuring the model
Reference Image Best Practices
- Use multiple reference images showing the person from different angles for better results
- Choose images with clear, well-lit faces against simple backgrounds
- Include full-body and close-up shots for maximum versatility
- Ensure reference images have consistent appearance (same person, similar styling)
Common Use Cases
- UGC-style social media content — Generate images that look like organic user posts
- Influencer-style product photography — Create lifestyle images featuring brand ambassadors
- Consistent ad campaigns — Maintain the same model across multiple ad variations
- Seasonal content — Regenerate campaign images with the same model in different settings
See the UGC Content Creation tutorial for a complete workflow example.